The Secrets of Chinese CEOs
by Steve Tappin
About the Book
China is increasingly the number one growth priority for Western companies yet many struggle with their Western approach. This book shows how to avoid the pitfalls and practically succeed in China.
In this comprehensive and inspirational guide, you will explore the secrets of success , shared by over 120 of China’s top chief executives unlocking the mysteries to China herself. Through their insights, they share their stories of how to grow a business and how to be a successful leader in China and on the global stage.
Steve Tappin is the CEO of Xinfu and is the first Westerner to be given privileged access to the China Entrepreneurs Club made up of the majority of China’s greatest and most famous leaders.
Host of the television series BBC “CEO Guru”, best selling author, leading CEO commentator and leading authority on the global CEO agenda, Steve uncovers what motivates and drives Chinese leaders and what it takes to win in China.
This is a must read for anyone wanting to grow a Western business in China, learn to lead in a Chinese way and learn to make their business a success in this challenging and dynamic market.
About the Author
As co-founder and CEO of Xinfu (the world’s global leadership experts), Steve Tappin’s main focus is acting as the personal confidant to the CEOs of some of the largest, fastest-growing, and most successful companies in the world. Steve is also working with the next generation of leaders to create more global and entrepreneurial future Fortune 500 businesses.
Best Selling Author
Steve wrote The Secrets of CEOs – 150 Global Chief Executives lift the lid on business, life and leadership in 2008 to understand how the best global CEOs lead today: focusing mainly on Western businesses. Steve followed this book with Dream to Last in December 2012, which explores how the top one hundred Chinese entrepreneurs lead today, including how to build and grow a successful business in China (published in Chinese by Beijing University Press and in partnership with the China Entrepreneur Club).
Host of BBC CEO Guru
Steve is the host of the television series CEO Guru (2013 – present), which regularly broadcasts internationally on BBC World News. In this series, Steve conducts in-depth interviews with the world’s most influential business leaders on leadership issues and CEO-related themes. Contributors include Jeff Immelt of General Electric, John MacKay and Walter Robb of Whole Foods, John Donahue of eBay, Stefano Pessina of Walgreens Boots Alliance, and Denise Morrison of Campbell Soup.
Leading CEO Commentator and Influencer
Steve is one of LinkedIn’s global top 200 influencers alongside Sir Richard Branson, Bill Gates, Jack Welch, Arianna Huffington, and Barack Obama. He has written for Fortune Magazine China, Harvard Business Review, Time Magazine, and CNN. He has been featured in the Financial Times, the New York Times, China Daily, South China Morning Post, and the Economic Times (India). Media appearances include Bloomberg TV, CNBC, CCTV, Sky TV, China Phoenix TV, and China Radio International. Steve is frequently invited to take part in such global conferences as Leaders in India, the China Entrepreneur Club Green Companies Summit, and the HR Tech World Congress, as a panellist or guest speaker.
Background
Steve laid the foundation for his credentials through the completion of his Certified Accountant (ACCA) degree from Leeds Beckett University and an MBA from Cranfield/University of Washington. From there he entered the field of management consulting, first with KPMG and then with PA Consulting.
He set up his own companies—Edengene (2000) and Leaders Reloaded (2003)—whose strategies included helping large organisations set up new businesses and leaders revitalise their leadership. From 2004 to 2007, Steve was Managing Partner at worldwide executive search firm, Heidrick & Struggles.
In 2009, he co-founded Xinfu to offer his wealth of over twenty years of experience as a personal confidant to CEOs, a position that allows him to continue to follow his passions.
Steve is particularly focused on forging links between Chinese and Western CEOs. With Liu Donghua (Founder of the China Entrepreneur Club), he co-founded the Zhisland Global Fellowship, which regularly brings together thirty of China’s top business leaders with thirty of the top business leaders from the West to promote business, trade, and cross-cultural understanding.
